13 days old

Data Science Manager, Marketing Analytics

Cupertino, CA 95014
  • Job Code
    200197993
Summary

Summary

Posted: Oct 7, 2020

Role Number:200197993

Apple seeks to hire a senior leader of Marketing Science for the Wallet, Payments & Commerce Analytics group. Reporting to the head...Summary

Summary

Posted: Oct 7, 2020

Role Number:200197993

Apple seeks to hire a senior leader of Marketing Science for the Wallet, Payments & Commerce Analytics group. Reporting to the head of Data Science for Apple Pay, this person will be responsible for leading marketing science and customer insights across ApplePay, App Store & iTunes Gift Card, as well as Payments and Commerce for the multi billion dollar services business at Apple. We are seeking an experienced senior professional to lead a team of data scientists to design, develop, and field analyses and tools that have direct and measurable impact to the customer experience and business outcomes. We seek someone that is passionate about building analytics practices in the marketing space to solve complicated business problems and deliver on our strategies. You will be responsible for partnering with leadership to empower and improve decision-making. Self-directed with wide range of technical skills, and are highly proficient in turning data discoveries into analytical insights and products that drive business and customer outcomes. This role is meaningful tactically and strategically and requires a mix of high level leadership and deep experience directing the activities of a highly applied and results focused team. The team will also conduct analytics and forecasting for a broad range of strategic and tactical questions related to ApplePay including CRM activities related to customer acquisition, lifecycle, and retention across our services and subscriptions sector at Apple.

Key Qualifications

  • Have authoritative level knowledge of applied regression techniques including, but not limited to: Linear, Logistic, Mixed models, Distributed Lags, Time Series, GLM & Simultaneous Equations.
  • You are also a specialist in development of marketing mix models to analyze and simulate the incremental impact of digital and offline marketing.
  • Conceptualize and deploy Design of Experiments to measure interaction effects of various marketing channels during product launches, promotions and business as usual time periods.
  • Expertise in CRM analytics and modeling - especially propensity models, survival models to determine opportunities for higher customer engagement and lifetime-value.
  • The team seeks an inspiring leader and have successfully led, hired and retained a robust team, managing multiple partners, in a speedy environment.

Description

We are looking for a top-tier demonstrated ability in forming teams, coordinating analytical processes and workflows, and mentoring junior team members!

You have a passion for applied empirical analytics and answering hard questions with data, and the demonstrated ability to conceptualize, promote and implement business insights!

Have a strong passion for conceptualizing, detailing and deploying complex analytical plans to take on business problems.

Confirmed collaboration, communication and story telling skills with ability to adapt and connect across a variety of audiences. This includes strong writing, and data visualization skills with the ability to communicate sophisticated quantitative analysis in a clear, detailed, and measurable manner to senior executives.

Handle econometric analytics projects through all phases, including data quality, data modeling, statistical analysis, data visualization and presentation of results and deliverables.

Partner with the data engineering and BI team to Run workflows, requirements and project roadmap with Apple's IT organization to ensure consistent data availability, data quality and data accessibility for your projects.

Background in Marketing Science highly preferred.

Education & Experience

Ph.D in in Applied Econometrics, Statistics, or related field. Graduate degree considered, with 10+ years demonstrated experience in Marketing Science space.

Additional Requirements

Posted: 2020-10-07 Expires: 2020-11-06

Before you go...

Our free job seeker tools include alerts for new jobs, saving your favorites, optimized job matching, and more! Just enter your email below.

Share this job:

Data Science Manager, Marketing Analytics

Apple, Inc.
Cupertino, CA 95014

Join us to start saving your Favorite Jobs!

Sign In Create Account
Powered ByCareerCast