14 days old

Manager, Marketing

Santiago, Región Metropolitana de Santiago 8320000

Marketing Manager Santiago, Chile

Do you love being creative and seeing your ideas being implemented? Do you want to work in a role where you can craft and develop your teams output? Does working for a leading global FinTech company sound exciting? Join Western Union as a Marketing Manager.

Motivated by our values: purpose driven, globally minded, and trustworthy & respectful

Were a FinTech thats using insight from customers and colleagues worldwide to improve financial services for families, small businesses, multinational corporations, and non-profit organizations. Were a team of over 8,000 employees serving 200 countries and territories. We believe when money moves, better things happen.

Better is enabled by trust and respect

Well look to you to propose, develop, and implement the Marketing Strategy and Plan for Chile, manage the marketing budget, and support the profit and loss impact. You will research and develop strategic pricing activities and recommend sales channels, as well the Brand strategy for offering products and services, based on Global guidelines. We expect you to promote products and work with other business partners to deliver tangible business results, evaluate and implement new business partners for new products and analyze the impact of key initiatives. You will align and negotiate the annual and quarterly plans with the master agents in Chile and the investment marketing plan regarding withholding. Making recommendations for improvement activities like pricing adjustments, banding, acquisition, and retention and working on objectives and business impact will be among your main functions.

You will create, manage, and implement global multi-level marketing automation email programs, including program mapping and email templates across all regions. To be successful, you will collaborate across teams and functions, troubleshooting support and escalation as needed. You will administer and monitor daily program builds and contact uploads (and reports) from the Customer Relationship Management (CRM) database to the marketing automation system. Creating and implementing new digital marketing strategies to increase client engagement and retention and extend the client life cycle, verticals, and channels including A/B tests (test & learn scenarios). You will set up, track, and measure sourced revenue vs. influenced revenue. You will develop reports and presentations that detail the success of Global email marketing efforts.

We need you to have at least five years of experience in developing and executing marketing strategies and have a proven track record in project management. You possess the ability to multi-task within a dynamic environment and experience in budget management. Your proactive nature and business-to-consumer experience will enable you to engage with stakeholders effectively. You are Adept in marketing technology administration and support to regional teams. English fluency is a must for this role, and schedule flexibility to travel domestically and internationally is required.

Join us, and lets connect the world

Western Union is transforming its business and shaping the financial services sector by driving quality, convenience, and customer service to new levels of excellence. Its an exciting time for our organization, as the largest cross-border money transfer operator, trusted by millions of consumers around the world. If youre ready to unleash your potential to help drive change through bottom-up innovation, apply now.

Were a company on the move, and we want our people to grow and develop. Youll have plenty of opportunities to learn new skills and build a career, as well as a great salary and benefits package.

We are passionate about our diversity. Our commitment is to provide an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams, while reflecting the communities we serve. We do not discriminate on the basis of race, color, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status, or veteran (U.S.) status. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, in accordance with applicable laws.




  • Banking / Finance
Posted: 2022-11-23 Expires: 2023-01-06

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Manager, Marketing

Western Union
Santiago, Región Metropolitana de Santiago 8320000

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