1 day old

Senior, Advanced Marketing Analytics

El Segundo, CA
  • Job Code
Job Id:1826566
Job Title: Senior, Advanced Marketing Analytics
Company: AT&T
Location: El Segundo, California
Category: IT/Engineering/Technology
Job Type: Full Time

AT&T Mobility & Entertainment Group is changing the way the world experiences entertainment. We?re delivering cutting edge products and services that redefine the future. Innovation is at the heart of what we do and we?re revolutionizing the way our customers access content anytime, anywhere. With premier video services like DIRECTV and U-Verse to our newest streaming service, DIRECTV NOW, our industry leading team is at the forefront of making it all happen. Together, we?re creating the best entertainment and communications experience in the world.

This role is responsible for marketing advanced analytics, providing actionable insights on the DIRECTV NOW product line. In depth analysis will focus on full spectrum on business analytic areas, including viewership behavior, sales and churn analysis, subscriber profiling, and customer experience analysis. The candidate will work cross-functionally across product, advertising, and advanced analytic teams to find solutions for business goals. The candidate must have a strong background in data visualization and business analytics, experience with big data technologies a plus.

The successful candidate will:

  • Develop interactive Tableau visualizations that quickly communicate business insights from complex data
  • Create in depth analysis on customer content and viewership
  • Performance exploratory analysis on complex data
  • Automate and integrate new scripts and software solutions to increase speed of data analytics and visualization
  • Perform data studies and data discovery around new data sources and new uses for existing data sources

This type of background will get our attention:

  • 5-8 years related data insights experience
  • Experience with Tableau or similar data exploratory analytics tools (QlikView, Spotfire) is required
  • Independently applies sophisticated analysis to drive business performance
  • Is experienced with SQL, additional programming languages a plus
  • Exhibits strong data visualization and communication skills
  • Solves unique problems with limited guidance
  • Develops new concepts/methods/techniques for cross functional initiatives
  • Demonstrates high creativity and is a strong communicator
  • Bachelor?s degree in Analytics, Computer Science or Scientific Computing; MBA or Masters in Analytics preferred
  • Visualization and Dashboard development
  • Business Analytics
  • Data Architecture
AT&T is an Affirmative Action/Equal Opportunity Employer, and we are committed to hiring a diverse and talented workforce.  EOE/AA/M/F/D/V


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Senior, Advanced Marketing Analytics

El Segundo, CA

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El Segundo, CA

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