19 days old

Social Media & Marketing Coordinator

GOOD+ Foundation
New York, New York 10018
  • Job Type
  • Job Status
    Full Time


Founded by Jessica Seinfeld in 2001, GOOD+ Foundation is a nonprofit organization that addresses multi-generational poverty by leveraging the power of “goods” paired with transformational services to help low-income families and fathers move toward financial stability. The Foundation has a team of over 15 full-time staff with an annual operating budget of approximately $3 million in cash and $7M in product.  The organization’s main office is in the Garment District of NYC, with a smaller office in Culver City, CA. 



GOOD+ Foundation is currently seeking a Social Media & Marketing Coordinator that will report directly to the Corporate & Individual Giving Manager, and work with the AVP of Development & Marketing. This proactive and creative individual will handle key planning and ongoing support for the development department, as well as facilitating the organization’s communication efforts. This is a cross-functioning position that will ultimately assist with meeting the overall financial and product donation goals of the foundation tied to events, corporate partnerships, and individual and online fundraising.





  • Develops and implements an annual communications and social media calendar with guidance from AVP, Marketing & Fundraising.
  • Creates thoughtful social media strategy and develops weekly content and copy to align with schedule.
  • Oversees the creation of the quarterly volunteer newsletter.
  • Provides support on all marketing programs, such as building assets for donor acknowledgement, organizational milestones & achievements, and individual giving campaigns.
  • Manages all foundation assets, materials and toolkits for internal and external needs.
  • Participates in weekly calls with public relations team and provides support to the overall PR program and asset needs for pitching and outreach.
  • Manages department intern.



  • Manages website updates (Wordpress) and oversees all digital communications and fundraising tools, including Mailchimp and Classy.
  • Reports monthly progress for all channels using Google Analytics and other social tools. Uses these tools to guide future efforts and suggest shifts in strategic direction, when necessary.
  • Compiles social media impressions and works with external PR agency to obtain media impressions to share with Development team each month.
  • Works with external designer to create digital and social media graphics for storytelling purposes.



  • Assist in developing key fundraising appeals, messaging and campaign timeline(s), paying close attention to target audiences and organizational messaging.
  • Supports Corporate & Individual Giving Manager in creating and developing brand pitches, wrap reports and managing long-term cultivation strategies for corporate product and financial donors.
  • Assists in management of key donor groups (FLC and Champions) and foundation's database.
  • Acts as liaison to and coaches GOOD+ peer-to-peer fundraisers on marketing their campaigns for greater impact.
  • Develops and monitors individual donor recognition strategies (Thank You cards, case stories, etc.).
  • Regularly researches industry landscape and reports back findings.


REPORTING: This role will report directly to the Corporate & Individual Giving Manager.




SCHEDULE: Monday- Friday 9:00am- 5:00pm. Available to work nights and weekends, as needed.




SALARY: $50,000-$55,000 a year, commiserate with experience. Full medical benefits, including dental and vision. Paid vacation, personal, & sick leave.  Eligible for 403(b) retirement plan. Laptop provided.


APPLYING FOR ROLE: Interested applicants should email his/her resume, cover letter and references tohr@goodplusfoundation.org 



·         Bachelor’s degree required



·         Strong organizational skills, attention to detail, and follow-through on deadlines.

·         Minimum of two years of relevant experience, particularly in creating social media strategy and working with social and digital monitoring tools.

·         Experience with keyword optimization, SEO, and Google for Nonprofits tools, a plus.

·         Experience working with online fundraising platforms, a plus.

·         Excellent interpersonal and communications skills are essential, both written and verbal.

·         Must possess a strong work ethic, have confidence, take initiative and be a self-motivated, enthusiastic team player. Ability to think creatively and juggle multiple tasks. 

·         Experience with Adobe products (InDesign, Photoshop, Premiere Pro etc.), a plus


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Social Media & Marketing Coordinator

GOOD+ Foundation
New York, New York 10018

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Social Media & Marketing Coordinator

GOOD+ Foundation
New York, New York

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