8 days old

Strategic Communications and Advocacy Manager, INTEGRATE and SCTG

Population Services International
Washington, DC, District of Columbia 20036
  • Job Type

Population Services International (PSI) is the world’s leading non-profit social marketing organization.  We are a diverse group of over 5,000 entrepreneurial development professionals located in over 40 countries committed to making it easier for all people to lead healthier lives and plan the families they desire. PSI is using it’s global presence and 50+ years of experience to help reimagine healthcare. We are working to shape market systems, shift policy and funding, and strengthen global capacity to better support consumer empowered healthcare.  

The Strategic Communications and Advocacy Manager will be an integral member of the EC team and support individual projects to fine-tune and implement their communication and advocacy strategy. This position will be filled by a highly competent communications professional with sophisticated decision-making abilities and a great attitude while working with a team that really likes each other. You will be open to constructive coaching to stretch and grow your skill set while bringing an important voice to the team that allows for others to grow through your advice and strategies.  



  • In close consultation with EC Senior Manager for Advocacy and project leads, support the development of work plans, targets and milestones for projects, in line with project objectives and, more broadly, PSI’s strategic goals.
  • Work with senior team members and project staff to develop key messaging and content to communicate key project insights through all phases of implementation. This could include technical content such as digital and conference presentations, briefs and microsite copy; key marketing materials such as fact sheets, sell sheets and marketing brochures; and promoting campaign media such as videos, blog posts and other digital content.
  • Work with project teams to identify and leverage key opportunities, channels and events to advance project brands and influence key external stakeholders and decision-makers.
  • Work with the EC Advocacy Unit to support and help develop appropriate connections between dedicated projects and the advocacy and communications strategies and activities of relevant PSI programming.
  • Steer the planning, organization and execution of SCTG Global Advocacy and Communications Working Group initiatives, including partner outreach and coordination as well as meeting facilitation.
  • Develop, manage, and execute asset creation for PSI and project-owned media, including blog content, magazine articles, social media, and infographics. 
  • Oversee project blogs to deliver a continuous strategy and content for its editorial calendar. In close coordination with the technical communications/evidence and learning lead(s):
    • Regularly review and consider emerging technical content appropriate for technical blogs and/or social media campaigns
    • Ensure timely and consistent repackaging and dissemination of technical communications knowledge products, ensuring a visually compelling and diverse “family” of communications products for each technical knowledge product.
    • Play a leading role in development and execution of technical webinars, as appropriate
  • Oversee project microsites, managing the update process for content on PSI.org. 
  • Develop social media strategy, and set-up and manage social media accounts, in close collaboration with PSI’s Digital Campaigns Manager.  
  • Manage content strategy for priority conferences and liaise with EC team members on other conference needs.
    • Work closely with evidence and learning leads to ensure clear, cogent technical conference abstract submissions and presentations, for those accepted.
    • Support teams in preparing for oral presentations, coordinating dry runs and offering tailored support as needed
  • Lead on global media for the project, including maintaining a database of media contacts, building relationships with journalists, setting-up interviews, managing media relations, and more.
  • Participate in regular project technical meetings to keep up to date on project progress and identify topics for dissemination.
  • Support capacity of country team(s) to:
    • Capture and generate stories from the field.
    • Generate appropriate local media coverage—considering media monitoring, crisis communications, and brand building for local audiences. Survey and respond to media content related to the project and topics that originate external to the project.
    • Develop and prepare for execution of country-specific advocacy strategies.
  • Travel internationally to conduct training for the country team and partners on storytelling, advocacy planning, message creation, annual communications planning to align with the project and PSI’s strategic objectives.  


  • A strong interest in public health, women and girls and poverty alleviation. 
  • A bachelor’s degree in communications, advocacy and policy or related field such as Journalism, English or one where demonstrated expertise in writing is required. 
  • A minimum of 7 years working in communications, preferably with PR or marketing agency experience and NGO or non-profit in international development.  
  • 1+ years of experience mentoring or managing junior staff positions is preferred.
  • Must have excellent writing abilities and experience crafting messages for external audiences in English. 
  • Has experience managing blogs, crafting newsletters, writing and editing social media, developing content for corporate magazines, fact sheets, and other external materials. 
  • Extreme attention to detail with an ability to catch errors and grammatical mistakes.  
  • Experience managing meetings and planning editorial calendars. 
  • Proficiency in MS Office applications (Word, Excel, PowerPoint) and Office 365. 
  • Able to juggle multiple competing deadlines without getting flustered and with a sense of humor.  
  • Must be authorized to work in the United States. PSI will not consider work visa sponsorship for this position. 
  • References will be required. 
  • The successful candidate will be required to pass a background check


Posted: 2021-04-28 Expires: 2021-05-28

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Strategic Communications and Advocacy Manager, INTEGRATE and SCTG

Population Services International
Washington, DC, District of Columbia 20036

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